2008/9 on-air topical promos for WNBC 11p newscast, resulting in ratings increase; branded channels for station's website; successfully pitched stories to news planners; booked interviews. Special projects at CNBC; completed Final Cut Pro intensive at NYU;
2006/7 print copy for Paramount Pictures and HBO; assorted TV series launch campaigns for Lussier; positioning strategy and other projects for The History Channel; corporate videos for Accenture and Acuvue; rebranded licensing division of classical music publisher Boosey & Hawkes; produced events and concerts in partnership with record labels promoting Boosey composers;
2005 re-titles for ABC Family original series, trade promotions for The Weather Channel and consumer promotions for Turner Classic Movies. Upfront presentations for new series premiering on ABC and UPN. PSA and corporate video presentation for the Womens' Funding Network;
2004 radio for NBC Nightly News and The Today Show, print ads and TV spots for NY1 News and positioning strategy, upfront presentation scripts and media kits for DIY, A&E and The History Channel;
2003 upfront presentation scripts for The Discovery Channel, Animal Planet and BBC America, DVD launch scripts for Buena Vista Home Video, and concepts for the much-hyped syndication launch of Sex and the City;
1999-2002 radio for USA Network’s smash launch of The Dead Zone and Monk, radio for HBO’s concert specials and HBO On-Demand, on-air spots for Sally Jesse Raphael and Cinemax (in English and Spanish); radio and print for The WB’s line-up (Buffy the Vampire Slayer, Felicity, Dawson’s Creek, Angel);
1994/8 in-house radio writer/producer at NBC, promoting all primetime and daytime series, movies and specials, and especially “Must-See TV”; taglines for the
eagerly-awaited Star Trek: Generations, and other releases from
Paramount Pictures, Buena Vista Pictures, Miramax and Castle Rock
Entertainment;
1992/3 in-house writer at Fox Broadcasting. Created print, radio and on-air for The Simpsons, Melrose Place, Beverly Hills 90210, etc.
1991 in-house print and trailer writer at Universal Pictures Marketing.
1990 award-winning print campaign for Chino Valley Cablevision; print campaigns for numerous film and home video releases;
1989 in-house writer at B.D. Fox & Friends; freelance print writer for Universal Pictures
